EelKat Wendy C Allen - Dark Fantasy Author










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Please be aware that nearly every page on this website contains spoilers to something. I talk about a lot of fandoms, and go into great detail analyzing them when I do. If I am talking about The Witcher series, InuYasha, Disney Ducks, the Quaraun series, or any other fandom, you WILL encounter spoilers about it. 

Life As A YouTuber: How To Earn An Income From Making Videos




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I was over on Reddit today answering questions and ended up writing an entire article.

Here's the question that I set out to answer... (my 2,059 word answer follows)

How Much Does View:Sub Ratio Really Matter?


How Much Does View:Sub Ratio Really Matter? from letsplay


>>>But here's what happened: I took the advice of some other YouTubers back in the day to make videos that would bring in traffic. So I made some tips and reviews videos periodically, and one of them has over 100k views. But then people subscribed ONLY expecting me to make more of those videos and not actually giving a flying f**k about anything else on my channel.

Yep. Been there.

I have a video that gets 700+ views a day, is fast on it's way to 100k views, brings in 20 or so new subs a day...

...but that video is a unique one of a kind video, unlike anything else on my channel, so people who sub from it never watch any of my other videos.

DANG!

And you know what the stupid thing was? It was just a test video I made to test out a software program I had. It wasn't even a proper video, is shit quality, has terrible editing... and it's top rated video?!?!?! Why? I don't know.

I'll be at 3k subs in a week or 2 and most of my videos get only 30 to 50 views each. That's only a 10% sub to view ratio. which I thought was bad, until I realized Jacksepticeye will cross 15 million subs in a few weeks and he struggles to get 200k views per video... ihm... I guess that means I'm doing good if I'm getting a 10% view to sub ratio then?

I don't know.

>>I wish I could just purge the ones that never watch anything but unfortunately I can't.

Yep. I actually contacted YouTube and suggested they give us the option to block subs that don't view any of our videos after 6 months. Never heard back from them of course, but, at least I put the thought out there to them. Maybe if enough of us request it they'll make a feature like that?

>>I could potentially delete the big view videos that are still bringing in dead subs even though those people should see I'm not making those videos anymore...but then again maybe views on those videos are still better than no views at all?

Yeah, I had considered that too, but then I realized my analytics says that one video is bringing in 54% of all my AdSense income...even more income then my websites are bringing in from AdSense.

So I left it up. It's getting views, it's gaining subs, it's making money... I just wish it's spread some of those things to the rest of my channel, you know?

I have found that changing tags helps, but I have 2,000+ videos so kind of not practical for me to go back and change all the old tags.

There is a way to turn off the subscription counter, so that no one sees your sub count and only sees you view count. Can't remember how to do it, but I know it's in the dashboard somewhere. That might help if you are worried people will think you sub4sub.







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Actually AdSense does NOT pay based on views. It pays based on interaction with ads.

Consider this:

  • A person who clicked away from your video in under 30 seconds, their view doesn't register and your view count doesn't go up.
  • Chances are very high, that the person who clicked away from your video in the first 30 seconds, did so because they clicked the ad.
  • This means you get paid, but your view count does NOT increase.

Also, AdSense pays based on the amount an advertiser bid for the keyword of your video. AdSense pays you .61c for every $1 of advertiser bid.

Meaning that if you use any of the following tags and got clicks today...

  • the witcher 3 wild hunt = bid .89c(.89x61%= you earn .54c per click = 185 clicks needed to earn $100)
  • the best online psychic readings = bid $57.04(57.04x61%= you earn $34.79 per click = 4 clicks needed to earn $100)
  • slime rancher chicken coop = bid $1.84(1.84x61%= you earn $1.12 per click = 89 clicks needed to earn $100)
  • lets play = bid $1.55(1.55x61%= you earn .94c per click = 106 clicks needed to earn $100)
  • let's play channel = 0 bids(0x61%= you earn 0 per click = thousands of click still = zero dollars)
  • gamer girlfriend = bid .09c(.09x61%= you earn .05c per click 2,000 clicks needed to earn $100)

(today's actual bid prices for those keywords, according to AdWords Keyword Planner - log into your AdWords account using your AdSense account to watch the current bid prices - like the stock market they change every hour)

This is also why it is bad practice to use your username as a tag, because no one is bidding on your username.

When you see HOW MANY ad clicks it takes to earn $100, that's when it hits you hard, how few of your subs and viewers clicked on an ad and how many views it takes to actually earn a livable income on youtube.

Consider this:

  • If it takes you 3 months to reach 1,000 views, and $1 in your account, that means you are averaging only 1 or 2 ad clicks per month, in spite of the view count.
  • Subs DOES NOT = money.
  • Likes DOES NOT = money.
  • Watchtime DOES NOT = money.
  • Views DOES NOT = money.
  • Only Ad Clicks = money.
  • If the user clicks "skip ad", uses ad blockers, or does not click the ad to view their website, you make ZERO.

Because of this, it is possible to get 100k views on a video and still earn only .50c if only 1 of those 100,000 people clicked to visit the advertiser's website. And at the same time it is possible to get only 10 views yet earn $100 if all 10 of them clicked ads. Which is why it is so difficult to guess how much any one video earns, because the bid prices change hourly, so the tag that earns you .10c a click today, could earn you $10 a click tomorrow depending on trend in advertisers bidding against each other for top placement of that keyword.

This is why you choose your tags wisely, because you are paid according to which tag brought your viewer to you. If you use higher bid tags, you get paid more per click.

According to Google' Help Center Blog,you can expect to receive between .20c to $4 per 1,000 page views, with most people earning $1 per 1,000. They also state that for every 1,000 page views, you can assume only 10 click the ads.

Interestingly that same article by Google also states to not expect to earn $100 per month off AdSense until you have at minimum 100,000 views per month.

(Also- I build websites and have been living off AdSense income since 2007, which is how I know this stuff.)


If you want to earn a living off YouTube you can do so even with very low amount of views. The secret is the tag your videos with the keywords that pay the highest price per click. Tags are NOT for drawing traffic to your video, tags are for AdSense to determine how much to pay you for each click. Use high performing tags (tags with minimum bids of $5) and you'll see faster income with fewer views.


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